Last Friday, adidas and DMC celebrated the launch of the “My adidas” 25th Anniversary Superstar with 2 in-store appearances; one at Dr. Jay’s in Harlem and the other at the adidas Originals store in SOHO.

Fans lined the sidewalks in Harlem on Friday morning to meet the King, DMC.  Backed by a soundtrack from DJ Mick Boogie, fans greeted DMC, bought the limited edition sneaker and got their pictures taken with him.  Later that afternoon in Soho, even more fans showed up for the second event, only this time, they were treated to a special impromptu performance from Tanya Morgan, 6th Sense, Nitty Scott MC and DMC himself.

November 11 is almost here, which means the Run DMC “My adidas” 25th Anniversary Superstar 80s are almost upon us.  Now, however, we have some updated info on the release.

Dropping alongside the kicks will be a limited edition tee and the classic “My adidas” tracksuit.  Each piece in the collection will be limited to 1,986 units and will drop at 11AM PST on 11/11/11 via ShopAdidas.  The collection will also be available at adidas Originals stores and various adidas accounts.

“My adidas…!” That’s right, to celebrate 25 years since the release of Run DMC’s hit song, “My adidas,” from their 1986 album, Raising Hell, adidas Originals is giving back to hip-hop and all sneaker enthusiasts with the upcoming release of the limited edition Run DMC x adidas Originals ‘My adidas’ 25th Anniversary Superstar 80s.

The classic Superstar 80 will feature gold “dookie chain” lace locks on each shoe, alternative laces , and a Run DMC inspired collectible box. This jam packed release is set to hit select adidas Originals retailers worldwide November 11, 2011.

via HB

Adidas Originals and Atmos came together to collab on a pair of Superstar 80′s, and decided to give their shoe a little glow. Dressed with a mahogany snake skin and leather upper, with a white mid sole and shell toes, but the details don’t stop at just that. Along with snake skin, these shell toes features a glow in the dark upper. The Atmos G-SNK II Superstar 80s whole upper is bound to illumiate in darkness, which is a nice detail to have when going out at night. No further information was given out, no release date was given either but stick with Sneakerfiles for the latest news. Check out more shots of the Atmos G-SNK II Superstar 80s after the jump.

~ Soleless

adidas’ Originals collection with Japanese Kazuki continues into the Fall with new pairs of the adidas Superstar. Christened the Superstar ’80s Whiz, the lowtop Shelltoe features cotton inner lining and a creamy white midsole and toebox. Kazuki’s logo marks up the heel and tongue. The upper is comprised of some obscure cotton/suede material, and will be available this coming August at select accounts worldwide in burgundy and black.

Via Sneakerology.de.

Long before St. Louie’s Nelly and his “Derrty” cohorts coined, “Stompin’ in my Air Force 1′s,” NYC-based triumvirate Run DMC proclaimed, “My ADIDAS!” The group’s campaign was harmonized around the adidas Superstar skyrocketing the shelltoed shoe to, err, superstardom in the sales department. (Alliteration much?) Decades later, Adi is reissuing the shoe in a materials-similar format, much like they did with the Originals “Vintage” campaign a year back. This time around, the casual will be available in white/black and black/green/white and is scheduled for a December 13 drop at atmos.