Nike Sportswear and its 1948 London storefront have unveiled the third iteration of the Nike HTM Flyknit Collection.
This Saturday, the third HTM Flyknit Collection launches at 1948.
HTM, the ongoing collaboration between style leader and Fragment Design Founder Hiroshi Fujiwara, Nike design legend Tinker Hatfield and Nike Inc. CEO and designer Mark Parker, celebrates the groundbreaking performance attributes of a new technology that changes the way footwear is constructed.
Since 2002, these three designers have worked together to amplify new innovations, reinterpret existing designs, and explore concepts that take the brand to new places.
Pushing the boundaries of Nike Flyknit technology by showcasing the aesthetic possibilities of fabrics, colors and patterns, this third collection features a refreshed series of colour ways. Releasing as a collection of six unique colour ways, the HTM Trainer+ is woven into four classic solids, Black, Blue, Volt, and bold Red, embellished with the swoosh mark on the back heel. Two additional styles from the collection feature a multi-colored upper that is the result of the yarns from the classic solids coming together through multiple weave variations. This approach allows for varying hues to combine into an intricate variation of textured patterns producing a bold heathered upper that exhibits the precision and complexity of knit technology. Made complete with Nike’s signature Lunarlon cushioning system, the HTM Trainer+ is finished with a sleek white Lunarlon sole that ties the collection together.
The first colourway Black/Blue Glow launches at 1948 on Saturday 28th July at 12pm. Subsequent release dates at 1948 are as follows:
Blue Glow (29th July)
Volt (4th August)
Red (5th August)
Black (11th August)
Grey/Red Volt (12th August)