When the Kentucky Wildcats knocked off Louisville 69-62 this New Year's Eve, a special guest was in attendance.
None other than Jay-Z sat courtside Saturday afternoon, rocking the black/pink Air Yeezy 2.
HOV has his - we just have to wait until March to get hands on our own.
Via Zimbio. Tags: Jay-Z
When the Kentucky Wildcats knocked off Louisville 69-62 this New Year's Eve, a special guest was in attendance.
None other than Jay-Z sat courtside Saturday afternoon, rocking the black/pink Air Yeezy 2.
HOV has his - we just have to wait until March to get hands on our own.
Via Zimbio. 
The "Zen Grey" Yeezy 2 isn't the only heat Shawn "Pecas" Costner showed off tonight.
The Island Def Jam VP of Lifestyle, Marketing, and Promotions also put his own pair of the "Watch The Throne" LeBron 9 on display via twitter.
Yeezy 2's and special edition LeBron kicks on the same night?! 
With the "Watch The Throne" Tour currently taking the country by storm, hype for the Yeezy 2 has grown exponentially. Now, however, we have our first look at a pair of kicks to rival Kanye's.
Pictured here is the special "Watch The Throne" LeBron 9. The special edition kicks feature a dope black and gold colorway...see more >> 
The Jigga man, Jay-Z, who is currently on his “Watch The Throne” tour with Kanye West was recently spotted strolling down the sidewalk of his Tribeca neighborhood rocking a pair of Air Jordan III (3) 'Black Cement'.
The highly anticipated Black Cement III's are set to release at retailers on Black Friday.
Jay-Z kept things clean and casual as he wore the Android Homme Propulsion Hi sneakers at a recent charity event. The Black Rock colorway, which released this past Spring 2011, features a rich leather upper, white rubber outsole, black accents around the tongue lining and ankle area, and is complete with its double velcro strap....see more >> 
A while back, NIGO sold A Bathing Ape to I.T. from Hong Kong. Thus, several fans immediately got to wondering what would happen to NIGO and Pharrell's Billionaire Boys Club. Rumor has it that Jay-Z reportedly purchased the licensing rights to produce and distribute all things BBC. However, it seems as though...see more >> 
Most of us know of Lebron's close friendship with rap mogul Jay-Z- and if you didn't then maybe now you do as a result of the Jay-Z friends & family only all-black Nike Air Max Lebron VII NFW. But the rapper is also very evidently a fan of Radii footwear as well. He's...see more >> 
Summer Jam sighting: Jay-Z rocks Nike RT1-Black and Red colorway. Does Jay know the RT1 is his nemesis Jim Jones' favorite sneaker? Not likely. But if Jay bothered to check out Sneaker Files interview with Jim Jones, is all about his RT1's. Jim Jones was spotted in these sneakers earlier this spring. We...see more >> 
Jay-Z's brand Rocawear is scheduled to release the R+ Sneaker in June. From this picture, it seems to us he may put down his Air Yeezy's, and Jordans to promote the Rocawear R+. At a first glance, they resemble certain Supra and Greedy Genius models, with a Nike Dunk midsole. First colorway...see more >> 
