HomeReebokVideo: John Wall's Reebok Zig Encore Launch Event at Footlocker

Video: John Wall’s Reebok Zig Encore Launch Event at Footlocker


To celebrate the launch of his second signature sneaker with Reebok, John Wall made an appearance at Footlocker in Herald Square. John Wall explained how much input, even a percentage, he puts into designing the Reebok Zig Encore. Listening to his exact requests, the Reebok Zig Encore is now lower with a regular bottom but still retains the Zig Tech. Not only did he get to connect with his fans, he also finished the launch event the right way by doing “The Dougie”. 

Brian Betschart
Founder and Editor of SF, Brian is considered an expert when it comes to sneakers. Collecting since he was in elementary school, his collection has grown to over 500 pairs and counting. Brian has published articles since 2004, and in 2006, he decided to create Sneaker Files.

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