HomeAdidasVideo: adidas Presents adiZero Primeknit

Video: adidas Presents adiZero Primeknit

http://www.youtube.com/watch?v=YimVVCtmWnU

adidas presents a video look at its recently unveiled adiZero Primeknit.

Using the latest design tools with our new seamless engineering technology, adidas has created this first-of-its-kind running shoe, the adizero primeknit. While sport shoes are usually made from lots of separate pieces, this breakthrough method digitally knits the entire upper in just one.

Knitting fused yarn allows us to fine-tune the exact amount of flexibility and support needed in every part of the shoe. This means lightweight comfort that wraps seamlessly around your foot, whilst fewer materials produce less waste.

adizero primeknit: all you need nothing more

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Brian Betschart
Brian Betschart
Founder and Editor of SF, Brian is considered an expert when it comes to sneakers. Collecting since he was in elementary school, his collection has grown to over 500 pairs and counting. Brian has published articles since 2004, and in 2006, he decided to create Sneaker Files.

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