The Pokémon x PUMA Suede “Pikachu” will be released on July 25, 2026. Part of Pokémon’s 30th Anniversary celebration, this special-edition Suede takes inspiration from the franchise’s most recognizable character. The retail price is $300.
Quick Facts
Pokémon x PUMA Suede “Pikachu”
Release Date: July 25, 2026
Price: $300
Where to Buy: PUMA – In-Store
More Info: Sneaker Release Dates
Pokémon and PUMA are continuing their 30th Anniversary celebration with another special release. After the brands introduced a larger collection in April and released a limited-edition Mewtwo Suede in 2025, the focus now shifts back to Pikachu. This time, the character is featured on one of PUMA’s most iconic silhouettes.
The Pokémon x PUMA Suede “Pikachu” features a bright Yellow suede upper inspired by Pikachu’s signature appearance. Black details provide contrast across the shoe. The Formstrip has been redesigned with a lightning bolt shape that references Pikachu’s Electric-type powers. Reflective detailing adds another unique touch to the side branding.
The Pikachu theme continues throughout the shoe. A Pikachu graphic appears on the tongue, while a custom lace charm adds another character-inspired detail. “Gotta Catch ’em All!” is printed across the midsole. Lastly, it comes with lightning graphics beneath the translucent rubber outsole.
Each pair comes with special packaging, covered in Black with co-branding in Yellow.
More PUMA Suede Releases
Pokemon PUMA Suede Pikachu Release Date
The Pokemon x PUMA Suede “Pikachu” will be released on July 25th, 2026, at 101 Union Street in Brooklyn, New York, from 12 PM to 8 PM EST. The retail price is $300. Currently, a wider launch is unknown. Once we have more details, we will update you. For now, scroll below for more photos for a closer look.
Bottom Line
The “Pikachu” Pokémon x PUMA Suede gives one of PUMA’s most important silhouettes a premium makeover built around the franchise’s most recognizable character. With a bright Yellow suede upper, lightning bolt Formstrip, Electric-type graphics, special packaging, and several Pikachu details, the release adds another memorable chapter to Pokémon’s 30th Anniversary celebration.
Frequently Asked Questions
Yes. The sneaker is an official collaboration between PUMA and Pokémon.
Yes. Only a limited number of pairs will be available, and only at the 101 Union Street location.