The folks over at Nike SB have done a good job running the ad campaign for the new Nike SB P-Rod III. A sixty second commercial featuring Ice Cube can be seen online, while we wait for the exclusive web version to drop at the end of the month. Released a few weeks ago, we’ve begun to see some new colorways of the shoe surface. If this model proves to be even half as successful as its predecessor, you can expect to see a whole lot more in the weeks to come. There’s no word on a release date for this particular Sport Red colorway, but we’ll keep you updated.





Via Poets Skate Shop