Concepts residing in Boston has connected with Brooks for a special collaboration. The duo will launch the Concepts x Brooks Beast 1 ‘Voodoo’ which is inspired by the late Jimmy Hendrix.
According to Concepts, the storyline pays homage to Brooks Running roots started in Seattle, Washington. The Brooks Beast ‘Voodoo’ comes with psychedelic insoles as well as an exclusive box from Concepts inspired by Seattle’s own Jimi Hendrix. For the shoes, they feature purple on the toe box that extends to the sides, orange around the heel with shades of grey and white hinted throughout.
The ‘Voodoo’ Brooks Breast 1 in collaboration with Concepts will see a release on October 10th, 2015 at 12:00 PM ET on cncptsintl.com and the Concepts Cambridge location. This will be a limited release, so obtaining a fan might be a bit difficult with the following the store has. Retail price is set at $150.