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Of course, LeBron James is doing his thing to help with Nike’s Air Max LeBron 8 campaign. However, there is a new Heavyweight king in Ultimate Fighting Championship- and he’s lending his efforts to the Lugz brand. UFC Heavyweight Champion Cain Velasquez will be passing by the House of Hoops location at Desert Sky Mall in Phoenix, Arizona on this coming Thursday, December 16th. If you’re in the area, it would be a great time to get to meet and greet with the ring beast as well as check out some of the new Lugz offerings.

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Via: Footlocker.