HomeNikeVideo: Villa Yeezy 2 Scavenger Hunt Recap

Video: Villa Yeezy 2 Scavenger Hunt Recap

Philadelphia’s Villa decided to handle their release of the Nike Air Yeezy 2 a little bit differently than most sneaker spots.

More than 20,000 people tried to enter, but only 150 people were chosen for VILLA’s Yeezy 2 Scavenger Hunt in Philadelphia, PA. Instead of camping out for a week for the sneakers, VILLA treated its customers to a fun experience and a test of skill, brains, and fitness to earn a chance to buy the most anticipated sneaker of the year. Watch the twists, turns, emotion, panic, and exhilaration. DJ Clark Kent made a guest appearance and spun later that night at the release party at VILLA’s Broad and Thompson store location. Check out VILLA at www.ruvilla.com; www.facebook.com/villa; or www.twitter.com/ruvilla


Brian Betschart
Founder and Editor of SF, Brian is considered an expert when it comes to sneakers. Collecting since he was in elementary school, his collection has grown to over 500 pairs and counting. Brian has published articles since 2004, and in 2006, he decided to create Sneaker Files.

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