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Nike to Supply Product to International Olympic Committee

Nike to Supply Product to International Olympic Committee

After supplying the United States Olympic Team with garb at this Summer’s games in London, Nike is set to supply product to the IOC beginning next year.

Nike will become the official supplier of uniforms and product to International Olympic Committee members and staff from January 2013.

Nike supplied competition apparel to more than 100 federations at the 2012 Olympic Games in London, along with footwear to thousands of individual athletes. The company is also the official National Olympic Committee sponsor for the USA, Brazil, Kenya and Estonia. The Nike Swoosh also adorned the competition and ceremony clothing and footwear for the four Independent Olympic Athletes who competed under the IOC flag in London.

“We’re honored to be working with the IOC and we look forward to this being the start of a long and successful relationship,” said Nike Brand President Charlie Denson.

Timo Lumme, Managing Director, IOC Television and Marketing, said: “We are delighted that we have reached this agreement with Nike, the world’s leading sports and fitness company, and we feel that this relationship will be a great fit for the IOC.”

Nike to Supply Product to International Olympic Committee

Nike to Supply Product to International Olympic Committee

Brian Betschart
Founder and Editor of SF, Brian is considered an expert when it comes to sneakers. Collecting since he was in elementary school, his collection has grown to over 500 pairs and counting. Brian has published articles since 2004, and in 2006, he decided to create Sneaker Files.

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