LeBron James Debuts the Nike LeBron X (10) Gold Medal

In today’s gold medal-clinching 107-100 victory over Spain at the 2012 Summer Olympic Games in London, LeBron James debuted a red, white and blue colorway of his upcoming Nike LeBron X.

LeBron James is continuing one of the most successful seasons by any individual player in basketball history. This success can be attributed to the relentless dedication he’s taken to perfecting his game over time.

Forged by time, heat and pressure, the diamond is a precious and unbreakable gemstone that provides design and metaphoric inspiration for the new LEBRON X. Worn by James in the final matchup on August 12, the LEBRON X is constructed for dynamic containment, impact protection, and responsiveness to assist one of the game’s most explosive players.

This year marks the tenth anniversary of LeBron James’ partnership with Nike Basketball and the release of the LEBRON X comes at another breakthrough moment for Nike Basketball’s performance innovation platform. As the first signature basketball shoe featuring Nike+ Basketball technology in select colorways it can track and measure performance, while an app provides feedback. The shoe also offers a lock-down fit, excellent cushioning on impact, and a lightweight fit and feel.  

Combining four of Nike’s most advanced innovations, the shoe features the first full-length visible Nike Zoom unit, dynamic Flywire technology, Hyperfuse construction and Nike+ Basketball brings the shoe to a whole new level. 

Stay tuned for more on the LEBRON X. 

LeBron James Debuts the Nike LeBron X (10) Gold Medal

LeBron James Debuts the Nike LeBron X (10) Gold Medal

LeBron James Debuts the Nike LeBron X (10) Gold Medal


  1. these are dope..why did’t bron rock the gold medal edition..if nike makes a gold medal edition i would expect all the players to rock the shoes in the gold medal game..otherwise what is the point of making the shoe??

  2. South beach color-way will be impossible for most of us too get our hands on , unless we live by a local mall where we can stand in line , other than that it will cost 600+, thats just the way it is dawg, some things will never change, re-selling has really messed up the whole shoe game. Its hard to get these retro jordans at retail now days, its a damn shame, and footlocker employees are wak as ever, u know the employees re-sell and hoard all their hot releases for themselves , how gay is that, a bunch of qveers with heat on theyre feet

  3. And that full length zoom air unit is srt8 DOPE, since i got the south beach 8s and 9s , i would like to get my hands on the tens for retail, but if i cant get em for retail , i got better things to do with my money, this shoe re-selling stuff is getting out of control, i love kicks but im tryin 2 start a bu$ine$$

  4. I gotta cop these. When do these come out? They need to make more pairs when they release on the 1st day soo nobody won’t get jumped,killed or poked up for a pair of kicks. R.i.p.


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