Puma looks to be expanding on their entertainer influencer lineup. Already signed to the brand is Rihanna, The Weeknd, Jay-Z, Big Sean, Yo Gotti and many more. Now it appears that ‘Middle Child’ rapper J. Cole will be joining the brand.
Recently Usain Bolt posted an image on Instagram with the caption ‘Puma Family’ and appearing in the photo is J. Cole along with Cara Delevigne and Adriana Lima. In addition Puma Senior Marketing Manager Clyde Edwards sent out a Tweet that reads ‘The ROC is in the building.’ This is due to the ties with Jay-Z’s Roc Nation which has a long-term deal with Puma and is the label Cole is signed to.
Below you can check out the photo used and tweet and once there is more information we will make sure to update. Let us know your thoughts on Cole signing to Puma in the comments section.
The ROC is in the building.
— Clyde 🤷🏽♂️ (@sneakerboxClyde) April 8, 2019