The Eminem x Air Jordan 4 โEncoreโ will be released on May 15, 2027. Originally created in 2005 as a friends-and-family exclusive to celebrate the release of Eminemโs โEncoreโ album, the pair will launch, but slightly different from the originals. The retail price is $230.

Quick Facts
Eminem x Air Jordan 4 โEncoreโ
Color: Blue Ribbon/Game Purple-Stealth-Black
Release Date: May 15, 2027
Style Code: JJ3098-400
Price: $230
Where to Buy: SNKRS
More Info: Air Jordan Release Dates
2027 is looking to be another solid year of releases from Jordan Brand, and we have another pair from the vault returning, but with a twist. Originally produced in 2005 as a friends and family exclusive, the Eminem x Air Jordan 4 โEncoreโ will land at retailers for the first time in 2027.
Originally produced in 2005, the shoes were made as a friends-and-family exclusive that celebrated Eminemโs fifth studio album, Encore. Rumor has it, only 50 pairs were produced. We would see a second production run of the shoes in 2017 to celebrate Eminemโs โRevivalโ album. Just like the original, the shoes were not available at retailers. 23 pairs were made, but one was available via a charitable campaign on StockX. Proceeds benefited the Marshall Mathers Foundation.

This Air Jordan 4 comes dressed in a Blue Ribbon, Game Purple, Stealth, and Black color scheme. While the shoes will be in collaboration with Eminem, there will be a few things that will change compared to the original. For example, instead of Red, this pair will have Purple detailing. This will be a minor change for those who own the original pair, making them unique. Furthermore, you can expect the shape to be updated to reflect the original Air Jordan 4 mold.
As for the build, it will feature Blue Ribbon across the upper with a nubuck finish. Translucent details land on the wing eyelets, while Purple appears on the Jumpman branding. In addition to Black accents, โEminemโ will be placed on the inside of the tongue. Other details include White around the Air unit, while Stealth and Black cover the rubber outsole.
Currently, it isnโt known if this pair will have a Jumpman or Nike Air on the heel. While the original came with a Jumpman, itโs possible the retro will feature Nike Air.
More Air Jordan 4 Releases
Eminem Air Jordan 4 Encore 2027 Release Date
The Eminem x Air Jordan 4 โEncoreโ will be released on May 15th, 2027, at select Jordan Brand retailers, including SNKRS. The retail price is $230. Once we have more details, we will update you. For now, check out more photos below.
Bottom Line
The โEncoreโ Eminem x Air Jordan 4 is finally making the jump from one of Jordan Brandโs rarest friends-and-family releases to a wider retail launch. Although a few details have changed from the 2005 original, the updated color blocking and classic Air Jordan 4 construction should make this one of the most anticipated releases of 2027.
The information is exclusive to us, in collaboration with zsneakerheadz.



Frequently Asked Questions
Yes. The shoes will be limited. However, it wonโt be as limited as the original pairs. The shoes will be available via SNKRS and select boutiques.
The original pair was never released at retail. It was produced exclusively for Eminem’s friends and family in 2005, with another limited run of 23 pairs created in 2017 for a charitable campaign.




