adidas Ultra Boost 1.0 DNA ‘Purple Rush’ Now Available

adidas Originals has just released a new Ultra Boost 1.0 DNA for Spring 2022 that comes dipped in ‘Purple Rush.’

This adidas Ultra Boost comes dressed in a Purple Rush, Light Purple, and Core Black color combination. Utilizing Primeknit on the upper with shades of Purple while the same shade appears on the lace cage, laces, liner, and heel counter. Finishing the look, the pair has a Black Boost midsole and a matching rubber outsole.

Continue to scroll below for more photos of the adidas Ultra Boost 1.0 DNA ‘Purple Rush’ that will give you a closer look. For those that are interested in buying, they are available now at select retailers, including adidas.com. The retail price is $190.