As a tribute to The Tannery – a premier independent retailer – New Balance celebrates 40 years of success in business by creating the Tannery x New Balance 998 “40th Anniversary”.
For the Hassan Bros., collaborations and big-name projects are nothing new as the family has been laying the foundation to success for years. Take Concepts for example. We’ve adored this brand’s projects for years. From skateboarding to high-fashion and the forthcoming Concepts x New Balance 998 “C-Note”, the formula continues to evolve and the Tannery has every right to take the spotlight right now – that’s if you’ve ever witnessed how magnificent its Boylston St. location is.
Inspired by creative vision and versatility, the Tannery selects the New Balance 998 as its go-to celebratory model. This silhouette – first seen back in August – will adopt a full-suede upper and display mint green and salmon accents throughout. Complete with a black outsole, the “40th Anniversary” sneaker will also look to include graphic insoles that pay homage to The Tannery.
Whether it be for the success of the business or the awesomeness of the sneaker itself, you do not want to miss a beat regarding this release! Stay tuned to Sneaker Files for release date information.