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New Balance Unveils MADE 990 Version Series

New Balance will reintroduce the MADE 990v1, the first installment of the MADE 990 Version Series. The timeless 990 is approaching its 40th anniversary...

New Balance 990 Releases in an ‘Aqua’ Colorway

With Summer nearing, New Balance brings us this striking colorway of the New Balance 990. This New Balance 990 comes dressed in a Black, Purple,...

New Balance 990v5 ‘Multi-Color’ Now Available

In 2020, we saw the New Balance 990v5 debut in multiple color options as well as a handful of collaborations. Just before the new...

Tax Refunds Inspires the YCMC x New Balance 990v5 Collaboration

In 2019 we saw the ‘Loyalty’ New Balance 990v5 release and now YCMC is releasing another New Balance collaboration which is inspired by tax...

First Look: Stray Rats x New Balance 990v3 ‘The Joker’

Label Stray Rats is connecting with DC Comics and New Balance to release a Joker inspired 990v3. We received a first preview of this New...

YCMC x New Balance 990v5 ‘Loyalty’ is Limited to 400 Pairs

Retailer YCMC has connected with New Balance to release a special 990v5 which is known as ‘Loyalty’ and pays tribute to the longevity of...

MADNESS x New Balance 990 Releasing in Two Colorways

MADNESS, a streetwear brand from Hong Kong which was founded by Shawn Yue is connecting with New Balance to release two colorways of the...

Todd Snyder x New Balance Releases the Dark Ale 990v3

The Todd Snyder x New Balance partnership continues with another full-bodied, limited-edition collaboration on the New Balance 990. Made in the USA and crafted with...

Todd Snyder x New Balance 990v3 ‘Pale Ale’

New York menswear designer Todd Snyder has collaborated wth New Balance once again, marking his sixth release. This time around he connects on...

New Balance 990 in ‘Copper Rose’

New Balance has brought out a new 990 Made in USA edition with the latest being highlighted in Copper Rose along with Navy and...

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