Reebok has announced a multi-season partnership with SMILEY in celebration of the 50th anniversary of the original SMILEY icon. The first drop from the collaboration combines the Classic Leather with Reebok’s iconic PUMP technology to create the Classic Leather Pump.
Covering the shoe is a white peel-off paint which, over time, will crack to reveal a bold, colorful graffiti print emphasizing the happiness we all have within that is waiting to come through. The print was created in collaboration with renowned graffiti artist Mr. André and features 50th anniversary spray-painted Smiley logos.
You can expect the Reebok Smiley Classic Leather Pump ‘50th’ to release at select retailers and Reebok.com on April 15th. The retail price is $250. Continue to scroll below for more photos that will give you a closer look.
Color: Footwear White/Footwear White-Chalk
Release Date: April 15, 2022
Style Code: GY1580