The Nike Book 2 “Must Be The Denim” will be released early at The Downtown Studio in Lexington, Kentucky, on February 7, 2026. A wider release will take place on March 20, 2026. The retail price is set at $145.
Quick Facts
Nike Book 2 “Must Be The Denim”
Color: Multi-Color/Multi-Color-Sail-Game Royal
Release Date: March 20, 2026
Style Code: IB6687-900
Price: $145
Where to Buy: Nike, Finish Line
More Info: Nike Release Dates
To honor the unusual denim uniform worn by the 1996 Kentucky Wildcats, Devin Booker, who played for Kentucky in his college days, is dropping a new Nike Book 2 covered in denim, dubbed “Must Be The Denim.” Part of Nike’s broader 30th anniversary celebration of the 1996 NCAA Championship, this colorway brings one of college basketball’s most talked-about uniform moments to Devin Booker’s signature line.
This Nike Book 2 is dressed in Denim Blue, White, and Royal Blue. The entire upper is coated in a worn-in blue denim, with cutouts for the Swoosh filled in with White suede. Faded indigo denim textures cover the upper, reading more worn-in than brand-new, while Royal Blue hits the liner, laces, and heel loop pull the palette back toward Kentucky’s signature look.
A clean White midsole, accented with a thin Blue stripe at the rear, keeps the design grounded so the denim remains the focal point. The “Must Be The Denim” sports a Denim Blue upper with White Nike Swoosh logos, Booker branding, and a Wildcat on the tongue. Lastly, a Sail outsole finishes the vintage aesthetic.
More Nike Book 2 Releases
Nike Book 2 Must Be The Denim Release Date
The Nike Book 2 “Must Be The Denim” will be released on March 20th, 2026, at select Nike Basketball retailers, including Nike.com and Finish Line. The retail price is $145. Continue to scroll below for more photos for a closer look.
Bottom Line
The Book 2 “Must Be The Denim” is a celebration of one of the most dominant teams in college basketball history and one of the most talked-about uniform choices the sport has ever seen. Devin Booker never played in the denim uniforms himself, but his connection to Kentucky and his willingness to honor the program’s legacy make this release feel authentic rather than forced. The timing of the early release in Lexington, paired with Kentucky wearing the retro denim uniforms against Tennessee, creates a moment that goes beyond just a sneaker drop.
Frequently Asked Questions
The Book line has built steady momentum. While it may not move like limited collaborations, popular colorways tend to sell out in common sizes early.
No apparel capsule has been announced.