Nike Air Diamond Turf “Must Be the Money” Releases September 2025

The Nike Air Diamond Turf “Must Be the Money” is inspired by Deion Sanders’ 1994 song. It will be released on September 15, 2025, for $155.

Nike will continue to drop colorways of the Air Diamond Turf in 2025. Fans of the model will see some new colorways in the shops. One will include the “Must Be the Money” Air Diamond Turf. As most know, Deion Sanders played both football and baseball. However, he also had a music career. Deion’s hit single, “Must Be the Money,” was released in 1994 and is the name of this pair. 

The specific colorway of this Nike Air Diamond Turf is inspired by the cover art of Deion’s album, “Prime Time.” Utilizing White leather throughout, the shoes come with Blue, Black, and Metallic Gold details. Gold also adorns the pipping throughout and hinted on the tongue branding. The shoes also come with the signature mid-foot strap and mesh panels. Other details include Metallic Gold Nike Air branding on the heels with his number 21, White on the midsole, and various Blue accents.

Nike Air Diamond Turf Must Be the Money Release Date

The Nike Air Diamond Turf “Must Be the Money” will be released on September 15th, 2025, at select Nike Sportswear retailers and online at Nike.com. The retail price is $155. We will update you with more details once we have them. For now, scroll below for more photos to give you a closer look.

The “Must Be the Money” Nike Air Diamond Turf uniquely blends sports culture and music history, paying homage to Deion Sanders’ iconic 1994 anthem. With its bold design and nostalgic reference, this release will surely capture the attention of sneakerheads and Prime Time fans.

Visit our Nike Release Dates page for more upcoming drops from the brand.

Update (8/26/25): Official photos have arrived of the “Must Be the Money” Air Diamond Turf. A release is set for September 15th.

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Images: Deion Sanders Jr.