The Air Jordan 3 “Seoul 2.0” will be released on May 17, 2025. Retailing for $200, the pair is a tribute to the 1988 South Korea Olympic Games and comes with aged details.
Jordan Brand will once again release an exclusive Air Jordan 3 for Seoul. This time, the “Seoul 2.0” Air Jordan 3 will be released in May 2025. This marks the third release. The first was launched in 2018, paying homage to South Korea’s 1988 Olympic Games. Furthermore, the pair was available exclusively in Seoul. We would see a second launch in 2020, and this pair was a women’s exclusive. For the third drop, it will have a new color placement.
This Air Jordan 3 features a White, Sport Royal, Challenge Red, and Black color scheme. The overall theme stays the same as far as the colors used. However, what makes this pair unique is the elements used. The shoes come with the signature elephant print around the toe and heel, constructed with suede. In addition, we have Nike Air on the heels in Black, while the pair comes with aged details on the midsole. Blue adorns the collar with a stitched design, resembling Korean garments. The highlight of the shoes is the South Korean flag on the left tongue and the Jumpman on the right. Other details include White leather on the upper, a Red liner, and a Grey rubber outsole.
Air Jordan 3 Seoul 2025 Release Date
The Air Jordan 3 “Seoul 2.0” will be released on May 17th, 2025, at select Jordan Brand retailers and online via Nike.com. The retail price is $200. We will update you once we have more details. For now, scroll below for more photos to give you a closer look.
Scheduled to launch on May 15, 2025, the “Seoul 2.0” Air Jordan 3 pays homage to the 1988 Olympic Games held in South Korea. Priced at $200, this commemorative edition features vintage-inspired accents that echo the legacy of the historic event while blending heritage design with a modern twist.
Visit our Air Jordan Release Dates page for more upcoming drops from the brand.
Air Jordan 3 OG “Seoul 2.0”
Color: White/Sport Royal-Challenge Red-Black
Release Date: May 10, 2025 – Kasina
Release Date: May 17, 2025 – Global
Style Code: IB1482-100
Price: $200
Where to Buy
Update (5/9/25): Official photos have arrived of the Air Jordan 3 “Seoul 2.0.”
The “Seoul 2.0” Air Jordan 3 will first be released in South Korea on May 10th to 11th, via the New Dreams pop-up at Kasina Dosan. A global launch will occur on May 17th via SNKRS and select retailers.
BTS member J-Hope gives us a closer look at the “Seoul 2.0” Jordan 3. He was also spotted wearing the pair at Friday’s Lakers vs Warriors game.
Frequently Asked Questions
The “Seoul 2.0” Jordan 3 will be released on May 17, 2025.
The retail price is $200.