Video: Nike Thailand Cortez 40/40 Showcase – Pomme Chan

Video: Nike Thailand Cortez 40/40 Showcase – Pomme Chan

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As a part of Nike Thailand’s Cortez 40/40 Showcase we have a look at the work from London-based Thai illustrator Pomme Chan.

As the Cortez marks one of Nike’s first running shoes, Chan elected to compare the shoe to the growth of a tree while the black and white colorway allows the onlooker to imagine their own subjectivity.

Checkout this “making of” video and stay tuned for more looks at the individual pieces from the showcase.