Run by Nike SB rider Paul “P-Rod”  Rodriguez Jr, Primitive is serving the residents of Encino with the hottest sneakers and apparel. Primitive carries an extensive list of brands including adidas, Alife, The Hundreds, Obey, Diamond, Nike SB and more. In addition, P-Rod has also stocked the store with skateboarding goods including Plan B skateboards. If you are ever in the neighborhood, be sure to drop by Primitive. Via The Hundreds.

Paul Rodriquez Primitive Skate Shop and Boutique
17060 Ventura Blvd
Encino, CA 91316
(818)479-7171