If you were watching last night's NBA game between the Boston Celtics and Oklahoma Thunder, you might have noticed a sparkling Gold shoe on "Sugar Ray's" feet. Last Night Ray Allen was wearing a PE Air Jordan XII in a Black/Metallic Gold like colorway dubbed the "MLK Day". Stitched on the side heel was "Sugar Ray". There is...see more >> Tags: Player Exclusive
If you were watching last night's NBA game between the Boston Celtics and Oklahoma Thunder, you might have noticed a sparkling Gold shoe on "Sugar Ray's" feet. Last Night Ray Allen was wearing a PE Air Jordan XII in a Black/Metallic Gold like colorway dubbed the "MLK Day". Stitched on the side heel was "Sugar Ray". There is...see more >> 
adidas once again makes headway on the Orlando Magic roster, with not D-12 and the adiPower, but with Hedo Turkoglu and his full line of adidas adiZero Crazy Light PE's, which we preview here today.
Made up for Turk in Home, Away and Alternate, these Crazy Lights come in all sorts with Black/Blue and Blue/White to...see more >> 
Blake Griffin took the NBA by storm once he actually got to set foot on the hardwood floor. And, after taking a look at "The Blake Show" earlier today, it is our pleasure to inform our readers of a Nike Zoom Hyperdunk 2011 PE of the great dunker's that is available for purchase now....see more >> 
Nike and Under Armour aren't the only brands with elite NBA players pushing their new signature sneakers. Reebok, home to the Washington Wizards' John Wall too has a story to tell and a point to prove. As the NBA season nears we will begin to see more from the John Wall camp including this Reebok...see more >> 
It didn't come until the year 2007 where the Golden State Warriors (No. 8 seed) would qualify for the playoffs for the first time since 1994 and defeat the Dallas Mavericks (No. 1 seed) in a 7-game series of the NBA Western Conference Playoffs.
In that exciting first round Mickael Pietrus wore black Air Jordan V...see more >> 
Of course, many (if not also most) of us think of Derrick Rose and probably Dwight Howard when discussing the adidas Basketball movement. However, the two NBA athletes certainly are not the only ones rocking the three stripes on court. Darren Collison of the Indiana Pacers is among the other athletes who have...see more >> 
NBA athletes, including Dwyane Wade, have been spotted getting their workouts in on courts other than those belonging to NBA owners. This bit of Dwyane Wade news, however, revolves around a PE colorway of the Air Jordan 2011 that was recently spotted online. The colorways is very Miami Heats-esque; with a black and...see more >> 
Being the alma mater of a Jordan Brand team member has its upside- including getting yearly PEs of some of the newest Jordan Brand sneaker heat. Carmelo Anthony's alma mater, Oak Hill Academy, often benefits from this arrangement; and, the Jordan Brand design team is back at it again. Today, we present to...see more >> 
Whatever your initial reactions are to the first images of the Nike Zoom Rookie LWP Penny Hardaway PE, hold on to your seat for just one second. Ha! It's inevitable, but the Nike Zoom Rookie LWP, Nike's latest hybrid basketball sneaker, has become an instant favorite amongst most Nike Penny fans with its innovative design,...see more >> 
After checking out a collection of Nike Basketball Player Exclusives that were recently made available for purchase, we get a look at another PE. Pictured here is the Nike Zoom Hyperfuse 2011 in a low-top version that comes in a "Home" New Jersey Nets PE colorway for Deron Williams. If you like this...see more >> 
