Summer is the prime time to pull out the deck and hit the park. Nike SB knows best by releasing the Nike SB P-Rod 5 at the perfect time. Coming very soon at select skate shops everywhere is the P-Rod 5 in Matte Silver/Black-White. We take you for a closer look at the clean, cut...see more >> Tags: Paul Rodiriguez
Summer is the prime time to pull out the deck and hit the park. Nike SB knows best by releasing the Nike SB P-Rod 5 at the perfect time. Coming very soon at select skate shops everywhere is the P-Rod 5 in Matte Silver/Black-White. We take you for a closer look at the clean, cut...see more >> 
Paul Rodriguez's third signature shoe should be on shelves now and in the fall this Black/Red colorway will be released. The shoe consists of a black and red upper complete with safari print around the toe box and heel. The two most interesting features include a translucent portion in the middle of the sole, which...see more >> 
Run by Nike SB rider Paul "P-Rod" Rodriguez Jr, Primitive is serving the residents of Encino with the hottest sneakers and apparel. Primitive carries an extensive list of brands including adidas, Alife, The Hundreds, Obey, Diamond, Nike SB and more. In addition, P-Rod has also stocked the store with skateboarding goods including Plan B skateboards....see more >> 
