New Balance is also set to get in on the Valentine’s Day action, this time in the form of the 996.

Decked out in red suede with mint green and white accents atop a gum sole, the special edition shoes feature a heart lace jewel as well as an all-over heart print on the insoles.

Take a look at the shoe and stay tuned for more info on this limited release.

Via TTB.

The last time we showcased a New Balance 996 was through the “Made in USA” Pack, and we are now receiving word that two new colorways of the classic sneaker have hit retailers overseas. The first pair hosts a white upper with enamel blue, black, and violet accents, while the second sneaker features a purple upper with silver and white accents. Both sneakers yield a gradient pattern on the upper along with a clean white midsole. Both versions of the New Balance 996 are now available overseas.

Via Atmos.

New Balance is the only athletic sneaker company still producing in the USA today. Every couple of months, New Balance’s proud American workforce in Skowhegan, Maine churns out a new model from their impressive collection. This time around, the New Balance 996 and New Balance 998 are both completely constructed and made in the USA. The 996 yields a blue suede upper with white, grey and red accents, while the NB 998 features a grey suede base with white, red, and blue accents. Both pairs host mesh toeboxes, and are now available at Nordstroms and Zappos.com.

The New Balance 996 brings back memories. It was the first running shoe to cost more than $100, even before Nike. The 996 was THE running shoe to have in the late ’80s & early ’90s. Recently, the New Balance Japan Team has reintroduced the shoe giving it a newer, updated look.

For Spring 2010, New Balance is releasing the 996 is available in two new colorways, both of which feature a gradient-blending color scheme. The first pair fades from purple toe to a white mid to a silver heel. The second starts with a white toe which fades to blue and then black. These are a for-sure cop for any New Balance head for the New Year.

Just recently the atmos crew made a splash by teaming up with New Balance and collaborating on a pair of 996s that resemble the Nike SB Dunk High Dino Jr.’s in colorway. Now, New Balance has chosen to go another popular colorway route. Seen here is a preview of the New Balance 996 done up in what strongly resembles a Livestrong colorway. The shoe’s upper comes in a predominantly suede grey base, with black mesh on the toe box, and yellow and white accents throughout. What’s of even better news is that this sleek design is available now from New Balance retailers for as low a price as $89.99- so do NOT sleep on these.

Via NBWebExpress.

Now available is New Balance’s popular 996 shoe in a series of simple yet well executed colorways. At first glance, the apperance may seem very simplistic, but each shoe’s upper is comprised of suede, leather, and patent leather. The colorways of the 996 pack include pink, purple, silver, turquoise, and yellow; as for New Balance fans these might become a sought after release. Check your local retailer as these are starting to arrive on shelves this week.

Via Mischief

New Balance keeps the Japanese collaborations coming with the release of the Frapbois x New Balance 996. And of course, this Japanese collab definitely looks nice with its white and black polka dot leather upper. A black suede toe area adds nicely to the shoe, along with a grey “N” logo to match the grey stitching of the “996 Limited Edition” on the tongue. Red accents finish off this clean colorway. This shoe is available overseas for about $155.




Via ZOZO.