Project Bluefoot.com recently sat down with Erin Patton, Jordan Brand's original Director of Product and Marketing, to get the narrative behind the Jumpman’s inaugural years. Patton was responsible for building fruitful relationships with Nike’s expansive marketing and product teams, fielding Jordan's original team of athletes and vibing with MJ and Tinker Hatfield to lead...see more >> Tags: Erin Patton
Project Bluefoot.com recently sat down with Erin Patton, Jordan Brand's original Director of Product and Marketing, to get the narrative behind the Jumpman’s inaugural years. Patton was responsible for building fruitful relationships with Nike’s expansive marketing and product teams, fielding Jordan's original team of athletes and vibing with MJ and Tinker Hatfield to lead...see more >> 


