The New Balance 996 brings back memories. It was the first running shoe to cost more than $100, even before Nike. The 996 was THE running shoe to have in the late ’80s & early ’90s. Recently, the New Balance Japan Team has reintroduced the shoe giving it a newer, updated look.

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The New Balance CW996M is definitely one of the most loved New Balance sneakers ever created, and the folks over at NB are bringing back the 996 in some new bright summer colorways. For the warmer weather ahead, New Balance is decking out the CW996M in three new styles: White/Lemonade, Black/Cherry, and White/Menthol. All three variations host an array of leather, mesh, and suede to maximize comfort while not sacrificing comfort. All three colorways of the New Balance CW996M are now available overseas, and are expected to hit stateside New Balance retailers in the Summer of 2009.

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The New Balance 996 was originally released in the mid 1980’s for hardcore joggers and marathoners. Now, the 996 is seen as a more casual and sleek sneaker more than anything else. The New Balance 996 has recently released in three new simple colorways. The first colorway has a light brown suede base accented by a white midsole and grey inner lining. The second pair features a white upper with grey accents and a beige heel tab. The final pair yields a black base with a white midsole, grey laces, and a similar beige heel tab. All three colorways of the New Balance 996 are rumored to be Japan exclusives. Via Sneakers.fr.

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Sneakerheads around the world are already familiar with the byword: Spring showers bring New Balance flavors. Strictly used by hardcore joggers and marathoners, the 996 was appreciated for its thoughtful design and technical comfort when it hit the market back int the mid-’90s. Recently however, the sleek runner has seen a resurgence in the casual/lifestyle market. In 2009, NB will take the model down two different paths, offering it up in a “Candy” pack and “Pantone” collection. The former (the top row of kicks in the image) is inspired by M&M’s and the silver wrapping covering your favorite cocoa delectables. The latter is energized by obscure, vintage-inspired color combinations. Images provided via Ransom Ramblings.

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