Already this year we've seen new House of Hoops locations open up in such locations as New York, Washington, California and New Jersey. Now you can take note of the latest addition to the House of Hoops family. This coming Wednesday September 1st, a new House of Hoops will open up on State...see more >> Category: Sneaker Stores
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Already this year we've seen new House of Hoops locations open up in such locations as New York, Washington, California and New Jersey. Now you can take note of the latest addition to the House of Hoops family. This coming Wednesday September 1st, a new House of Hoops will open up on State...see more >> 
A number of basketball players have recently been making appearances at select New York City sneaker stores- including Russell Westbrook, Chris Paul and Dwyane Wade. Now it's time to shift the celebrity arena. Today, at 4pm, Bow Wow will be at the 120 34th Street FootLocker location in New York City. In...see more >>
Yesterday Sneakerfiles showed you guys a video of Footlooker and Nike latest commercial 'The Educators', and today we got yet another one to show. This commercial is dubbed 'I Am The Rules' and feature Scoccer stars Andrei Arshavin, Marouane Chamakh and Stefano Okaka Chuka. Check out the video after the jump and enjoy.
~ Soleless
There are a number of events that have both already taken place and are yet to take place in celebration and anticipation of the FIBA World Championships. These events are a part of New York's World Basketball Festival, which includes a concert by Jay-Z and online charity auction for a number of Jay-Z x...see more >> 
We've already informed our readers today of the Air Jordan CP3 Tribute and 2010 Team "For the Love of the Game" editions that we have seen caricatures of Chris Paul and Dwyane Wade drawn in. And tomorrow, on August 11th, when the Air Jordan IX "For the Love of the Game" releases as well,...see more >> 
We just finished reminding you that a number of Nike Hyperdunk 2010s commemorating the countries participating in this year's FIBA World Basketball Championships will be releasing from the different House of Hoops locations nationwide starting tomorrow August 7th. However, you can add a new location to your list of House of Hoops stores starting...see more >>
Earlier we showed you guys the latest Footlocker video "Buttershoes" that probably made a few of you laugh. Now we have another chuckle-inducing video by Footlocker, this video is called "Art Class" mostly because it takes place in a schools art class. The students in this video are describing a "project", with one saying its "leathery" and another student describing it as "crooked"....see more >>
In July we saw Nike, Jordan Brand and Converse come together and set up the Basketball Pop-Up Shop in Harlem, New York. With the FIBA World Basketball Championship kicking off in Turkey on August 28th, the three brands have decided to once again come together and launch the World Basketball Festival from August 12th...see more >>
Alot of gentlemen who are "sneaker heads" can relate to Foolocker's newest video about 'Buttershoes'. Some of you guys might know what a 'buttershoe' is, and if you don't, its when a pretty lady catches your eyes and you notice everything looks good but-her-shoes. Still not catching my drift? then just watch the video after the jump and...see more >>
Towards the end of last month, the state of California ushered in the grand opening of yet another House of Hoops location, at the Serramonte Center in Daly, CA. A little over a month later, another House of Hoops is added to the family. This coming Friday, July 2nd, the state of Washington...see more >> 
